Opcity Marketing

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Recent Posts

Realtor.com to Open New Opcity Tech Hub in Downtown Austin

Posted by Opcity Marketing on June, 13 2019

Opcity is excited to share that we will be opening a second office in downtown Austin. The new space will serve as a tech hub for our growing product and engineering teams. Check out open positions here »

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Growing the bottom line: How an NYC broker uses Opcity to build on his success

Posted by Opcity Marketing on May, 22 2019

Stephen Love is a Manhattan broker who has been in real estate for 17 years. He has built a successful business and has always been able to grow his clientele—but that doesn’t mean he isn’t always looking for great clients. Stephen started using Opcity as a way to get quality leads, and says the platform has been a great resource for his business.

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How Opcity Helped Lawyers Title of Arizona Strengthen Their Agent Relationships

Posted by Opcity Marketing on March, 6 2019

Lawyers Title of Arizona is a leading provider of title and escrow services. They're also the highest-ranked company in the real estate industry. In fact, their parent company, Fidelity National Financial, was ranked 293 on the Fortune 500 list in 2018.

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Is That a Lead or a Referral?

Posted by Opcity Marketing on May, 14 2018

Terry Miller is the owner of an independent brokerage, Miller Homes Group, in Texas. MHG has doubled in size every year since its inception six years ago. Mr. Miller accredits 50% of his business to leads and referrals. We proposed the question: what is the real difference between the two?

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Mastering the art of Follow-Up like RE/MAX's Ryan O'Neil

Posted by Opcity Marketing on April, 19 2018

During Gary Keller's vision speech at Keller Williams Family Reunion 2017 stated that the real estate has a -32% Return on Investment (ROI)* for online advertising, including purchasing online leads. The funny thing is, agents are purchasing more and more leads, even though they are continually not converting them to sales.

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