During Gary Keller's vision speech at Keller Williams Family Reunion 2017 stated that the real estate has a -32% Return on Investment (ROI)* for online advertising, including purchasing online leads. The funny thing is, agents are purchasing more and more leads, even though they are continually not converting them to sales.
The key to any brokerage’s success is attracting and retaining top-producing talent. With over 86,000 brokerages in the United States, this is much easier said than done. When an agent decides to make a move, how do you ensure that your brokerage is in the running?
In March, we entered Austin Inno’s annual Tech Madness competition. Similar to a March Madness basketball bracket, Austin Inno pit 64 Austin startups against each other in head-to-head matchups, and asked their readers to answer one simple question: Who would you invest in?
Your moment has arrived: the opportunity to prove your worth as a real estate agent. You have a homebuyer on the phone. You know they want to buy a home and you now have their attention. So, what now? Where do you go from here?
Jarred Parton is a top-producing agent on the Opcity platform. We sat down with him to talk about his process and what tips he could provide to other agents on how to replicate his success.